In 2019, Uttam Kumar Pandey (Founder and CEO at Bangalore-based Perceived Design) came up with the idea to establish a venture that aims to build products and services to transform brands digitally with interactive immersive technologies besides AR and VR being its prime highlights. The visionary strived to set up a brand that would work to bridge the gap between the physical world and the digital world seamlessly. With this vision, he has successfully built a content creating product which enables brands to design experiential digital engagement like AR and VR in a few clicks. This is how ‘Perceived Design‘ came into existence.
The tech enthusiast is an expert AI-driven market researcher and is adept at user experience design, product development strategy and product market fit. Before commencing with his entrepreneurial journey, Uttam has worked with all his capacity and potential for various roles. He worked with Entropik Tech as a Product Design Lead and also explored marketing & pre-sales role to better understand the audience & product market fit. Previously, he worked as a Senior Creative Associate in the media content team and was also a part of the game development and marketing team of Byju’s, serving as Art Director and Design Manager.
Uttam believes that he is inherently a problem solver and a creator. These things add joy to his life and he always had a dream to do something though which he’ll be able to leave a legacy behind. He is a technology leader who takes it to be his fundamental duty to create a better future for generations to come. He is deeply inspired by Steve Jobs and his ideologies of life.
In an exclusive interaction with Motiverge, Uttam Kumar Pandey, Founder and CEO, Perceived Design shares more insights about his venture, journey so far, motivation and future plans.
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